The most effective Coaching Business Training that gives you a proven business model, marketing strategy and the confidence you need to: attract clients, fill your workshops and book yourself solid.

You don’t have to break the bank to build a successful coaching business. Your skills, expertise and willingness to learn is all you need. And despite the myriad of business elements competing for your attention, there is a simple way to build your coaching business. But you have to know where to center your attention.

INFUSE: Brand Your Brilliance is one of the most effective coaching business trainings for new and seasoned coaches alike. Working on your own schedule, you will design the right business model and marketing strategy to attract your ideal clients and command top-dollar for your services.

 This coaching business training delivers:

  • Lower marketing costs. Save your precious money and irreplaceable time

  • Client-focus / targeted demographics. Streamline and become radically clear on who your ideal clients really are

  • How to supercharge your self-worth and step away from comparing yourself to others – a position that leads to greater income and less stress during your sales process

  • Seasoned guidance. Expert insight on your current marking strategy and business plan – ideal if you don’t know where to start or how to prioritize your marketing efforts, or simply want to make sure your current efforts are maximized

  • Simple replicable process. A reliable map for selling coaching services, workshops and products that is easily adapted to any niche or future coaching initiative

  • Best of both worlds. Fill your pipeline with ideal clients, both online and within traditional service outlets, by being who you are – shining at your brightest!

A proven marketing strategy tailored uniquely to you

INFUSE:Brand Your Brilliance modules include:  

Module #1 – Gold Mining: The Wisdom Within

Dig deep and retrieve your very best!

  • To help you get started, Feroshia will support your self-inventory as you dig deep, take stock, and identify your most powerful assets –especially those you are most passionate about.

  • You’ll generate a bounty of ideas related to the skills, talents, and expertise you already possess that can be leveraged to attract the clients and cash you desire!

  • As we wrap up and prepare to move forward, Feroshia will teach you how to create a strategic, passion-fueled asset matrix that clearly identifies your most marketable strengths, factoring in logical choices as well as personal motivation.

Module #2 – Claim Your Signature Solution

Solving the real problem and pain for others.

  • To avoid overload and cure “ideaitis,” Feroshia will help you data-mine your passion matrix and identify your top one or two solutions through a proven brainstorming process.

  • You’ll be able to clearly articulate the products and services you offer others, making it easy to sell your brilliance in a compelling way.

  • Feroshia will help you determine your best asset to move forward with – yes, the one you love that will bring home the bucks.

*** BONUS: Private Strategy Session ***

Those at the top never traveled alone.

With three decades of experience in the business of change, Feroshia strongly believes that the power of a good mentor is like sweet fuel in the tank. Get radically clear in your process and accelerate growth with 3 FREE 60-minute strategy sessions with Feroshia or one of her top business coaches. Use this free offering any time in your process!

Module #3: Claim Your Strategic Audience

Knowing them makes all the difference.

  • Feroshia will lead you to discover exactly who needs you the most and, more importantly, who will pay you the most for your brilliant offerings.

  • To supplement your marketing efforts, you’ll develop a client avatar profile that will help you reach those who need you the most.

  • At the end of this module, you’ll have an opportunity to test your thinking and validate the fact that you are making the right choice for you and your clients – a process that reveals your ideal customer demographic.

Module #4: Magnetic Marketing Magic

Change your language, your life, and your business.

  • Feroshia will teach you the keys to magnetic marketing – the exact method she uses to garner all of her clients through an online presence.

  • You’ll transform the results of your marketing efforts as you make these essential yet easy-to-learn changes.

  • Inside this module, you develop benefit- and results-driven language that captivates your clients’ interest and educates them on why you are their #1 solution.

Module #5: Brand Your Signature Solution

Stand out so you can deliver your best.

  • Position your products and services for success with a tantalizing title that magnetizes clients to you.

  • Naming your products, programs or services is one of the most important steps to ensure your clients recognize the deep value you offer. It’s also one of the more challenging tasks in promoting yourself – but it doesn’t have to be.

  • Feroshia will make it easy and fun! You’ll be thrilled to share your new products and programs with others as your brand highlights the value you bring through a memorable, client-attracting presence.

Module #6: Your Spiral Business Matrix

Keep them coming back for more (and more).

  • Feroshia kicks off this vital step in your process by teaching you to build your ultimate business model – an essential component for cultivating long-term loyalty among clients.

  • You’ll be able to upsell, and cross-sell your programs and products with ease. Remember, it’s much easier to deepen an existing client relationship than it is to attract a new one.

  • Plus, she’ll teach you when to down-sell – helping you avoid losing vital prospects and further circumventing money setbacks.

  • Moving forward, you’ll feel confident knowing your business is going to take care of you and generate the income you want through the reliability of a powerful business model and sales strategy.

Module #7: The Numbers Game: Pricing Your Value

Get paid what you’re worth!

  • Feroshia will help you understand what you’re really selling and how to create value around it in the minds of others.

  • You’ll be able to confidently ask for what you want while making it easy for your audience to invest in your solutions.

  • You’ll learn the psychology behind the numbers and be able to quickly price your offerings for optimal sales.

Module #8-9: Research & Refinements

Promote optimal results by leveraging client feedback.

  • Feroshia will show you how to stay on track by pre-testing your ideas to produce optimal results, saving you time and money.

  • Not only will you be able to beta test your ideas and run a focus group, you’ll learn how to convert what you learn into pre-sale product improvements.

  • You’ll discover exactly what to listen for (and what to ignore) when it comes to feedback. Trust me: you’ll thank me for this vital step in your process.

  • And… You’ll discover one of the most powerful tools for creating a program your prospective clients can’t resist. Hint: it involves soliciting their biggest needs.

Module #10: Set Course: Treasure Mapping

Replicate your success, over and over again!

  • Feroshia will make sure you are ready to create or level-up your business by solidifying your business model. Together, we’ll review your work and consolidate your development into a “treasure map.”

  • You’ll use your treasure map to guide future business decisions and direct your marketing initiatives, simply and reliably. Applicable to every venture you undertake in the future, it will carry the keys to your digital empire!

  • Armed with the latest tools and empowered in the knowledge that you’re moving forward effectively and strategically, you’ll be able to get out there and do what you were meant to do: the world is your oyster!

Dream Come True

“Since training with Feroshia, my life has not been the same since! I connected at a deep level with my passions and my dream of having my own business has come true.”

Gary Warford, ACC – garywarford.com

Photo of Gary Warford

Here’s what you need to know about the

Brand Your Brilliance Training…

Proven Process. Expert Mentoring.  Fast Results.

  • No waiting to get started. You’ll immediately receive your course materials upon payment.
  • Your questions will be answered. I’ve built in many opportunities to get the personal help you want
  • All recordings of the training will be made available 24-7 online.
  • You get everything you need including audio/videos, PDFs, templates, etc.
  • You have a full year to access the program including any updates to the program.

I’ll be teaching you and my other students how to identify and structure your “core value offering” – complete with the strategy for bringing it all to the bottom line. You’ll possess such a deep, visceral understanding of what you have to offer… that you’ll never look at yourself in the mirror in the same way again. And that confidence will follow you everywhere!

You’ll not only appreciate your own value, but you’ll be able to easily and authentically SELL IT to others…

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Just the FAQs: Answering your most common questions

A central component to your success is finding the right program (and an expert guide) for your needs. And I’m here to make sure you do! My goal is to help you discover the right path that will lead you to the results you seek. So here are the answers to some of the most commonly asked questions related to the Wisdom to Wealth programs available through Feroshia.com and CoachTrainingWorld.com. If your question isn’t addressed below, please use the comments box below and I or one of my team members will respond within two business days.

What if I miss a class?

From time to time, we all have unavoidable scheduling conflicts or find ourselves a little under the weather. Unlike a college course, all of our sessions are recorded, enabling you to take part live or at a time that’s more convenient for you. Audio files of our calls are uploaded to the web and available for on-demand streaming, ensuring that you’ll never miss out or fall behind. As an enrolled student, you receive lifetime access to all of the training materials and any course updates associated with your program. This allows you to catch anything you miss and review all of the content at any point in the future if you feel you need a refresher.

Who are these programs for?

Most attendees are current coaching business owners or coaches committed to birthing their own business in the near future. More importantly, all are prepared to roll up their sleeves and dive into the process. All of my programs teach you the strategies of successful marketing strategies that apply online and off. As a change-maker, you already know how to evoke change in others, now it’s time to create “change” for yourself as a lucrative luminary. This robust program teaches you the A-to-Z of creating and launching a profitable coaching business. If you are a current business owner, my programs will advance you well beyond your current business standing. You’ll not only be able to better attract your ideal clients, but will be putting your time and money in the right places. If you are a new business owner, these programs will get you started on the right track – the one that will produce the financial ease you’re looking for.

What if I don’t know exactly what I have to sell?

If you are still struggling to figure out your niche or determine exactly what your business is all about, you’ll enjoy getting the clarity around your offer, your audience and how to market yourself most effectively. Inside this course we’ll explore:

  • What you have that others want and will pay for!
  • Curing “ideaitis” – sifting through your many options to create the best offer with an eye on your passion that meets your financial goals
  • Specifics of your unique offering (What problem do you solve?)
  • Your strategic audience and how to know that your idea is right for them
  • You’ll also create a business model and marketing plan – staying strategic in the steps ahead

These are your vital foundational steps toward starting the business that will sustain you financially and emotionally – generating happiness, fulfillment, and success throughout your life. You’ll walk away from this program with radical clarity on exactly what you have to offer, who wants it, and how you can earn the most from it.

How much time do I need to set aside for the program?

This comprehensive step-by-step program walks you through the process of building an effective coaching business & marketing strategy, allowing you to attract the clients and revenue you want. As with any aspect of personal or professional development: you get out of it what you invest. The program allows you to work at your own pace. But the more time you invest in each course, the more value you will get out of the mentoring. Each week, you’ll receive content that advances your understanding of business strategy and specifically how you’ll attract clients. Plus, you’ll have access to live monthly personal group mentoring session and a private online community for each course. We also offer two 5-day, in-person intensives that are “done with you events” so you can focus on your company and launch either your business or new product/program in record speed. My program is designed to give you everything you need to create and launch your coaching business within a 2 to 3 month time-frame. Some have successfully launched as early as a few weeks into the program. Others have taken much longer. Attendees typically spend 3 to 5 hours a week at minimum. Those seeking to hit the fast lane early on may spend up to 25 hours a week on course work and your business. But whether you’re dedicated to a fast track or prefer a more leisurely pace, the right approach is the one that feels most comfortable to you and leads you to the goals you establish.

What if I’ve tried other programs and they didn’t work?

There are many reasons why some programs work and others don’t. Those who’ve been disappointed in other trainings – myself included – frequently cite the incomplete nature of the information provided. You may get all the pieces but then you have to spend countless hours trying to put the puzzle together (usually on your own). Or you struggle to deepen your understanding of the high-concepts presented in many of these programs only to be offered personal coaching (for thousands of dollars extra) to get the real answers and strategies you need. There are many programs to choose from, but none of them are focused solely on the fastest and easiest ways to attract clients. I’ve designed this program to make sure you act according to your true desire, cut through the white noise of a competitive marketplace, and avoid the common pitfalls that threaten many business owners – experienced and inexperienced alike. If you’ve tried other programs and didn’t achieve the success you expected, I would encourage you to look at this as a fresh start. We begin with what you’ve already got in place and fast track you along your way from there. It’s an approach that has consistently catapulted new business owners and inspired lifelong entrepreneurs in a variety of specializations. In particular, I’m proud of the fact that it frequently produces new revelations and insights that have ended up shaping the direction of products and services offered throughout the world. To make sure my program works for you, I stress commitment. I am devoted to your success, but if you aren’t creating the time and space necessary or putting in the effort as the driver, your results will be slow-coming. Without exception, a successful business requires devotion, focus, and energy. If you can commit to those things and learn to use them effectively, you’re already well past the point where many others get sidetracked. I should warn you: I’m an achiever and I’ll run as fast as you can – it’s in my blood.

Will I get complete access to the full program from the start?

No. This program is comprehensive, covering a lot of ground rather quickly. I have intentionally broken it up into bite-size chunks. This allows you to easily absorb the individual components and still have a life, creating your business along the way. Once you complete a course module, you’re free to start the next. I want you to be rock-solid ready to proceed into each module and not have to backtrack or start over because you weren’t 100% certain or prepared for the next step in the process. I’ve developed this system to provide step-by-step training that builds on itself as you progress – an approach that is proven to promote the highest levels of retention, integration, and overall success. In fact, what I really want is for you to have these marketing and business skills in your bones so you can go far with this knowledge. That said, if you’re more interested in the fast track, you can advance as quickly as you desire, as long as each prerequisite course is complete. I’ve given you the keys to the car and the road to travel – charge ahead at your own speed! You’ll just need to ask, and I’ll open the gate.

Who typically attends this program?

Attendees come from all walks of life. Many are women but we have a growing number of men in attendance too. The one thing that is common among them all is an entrepreneurial spirit. Every attendee is looking to generate greater income while still making the positive impact in the world that inspired their business venture in the first place. They want to serve more people but don’t want to lose the quality of the connection they have with their audience. We also have a steadily increasing group of individuals who want to transition their business, thereby enabling them to spend less time in the office and more time with family, friends, and in places that warm their bodies and hearts – all without taking a cut in pay. To clarify: this is not for those looking to get rich quick. Our attendees are devoted to being and sharing their story and wisdom by leveraging their online presence. They are human excellence specialists, health care providers, healers, thought-leaders, expert entrepreneurs, doctors, dentists, and parents. Within each story, you’ll find someone who has traveled a path, created a business, and gained valuable knowledge along the way. By sharing that information, they’ve discovered a way to create value by saving others from the struggle and effort they endured. Here are just a few of the types of businesses that have leveraged my work:

  • Holistic Health & Wellness Professionals (Nutritionist, Fitness Experts, Stress Relief)
  • Coaches from all kinds of niches
  • Dentists and Alternative Doctors
  • Authors and Speakers
  • Teachers, Musicians, Actors, Dancers
  • Spiritualists, Healers, Energy Workers
  • Corporate Leaders, Attorneys, and CPA’s

These are just a few among many who have chosen to break free and create a business that serves others while making the life they want to lead possible.

If I have a business partner, can they attend with me?

Yes and no. Yes, you are both welcome to attend. But no, you may not attend as 2-for-1. Each program attendee must pay the required tuition. Those who have joined together enjoy the benefit of two heads hearing the same information differently and are often able to leverage the learning more effectively by applying unique perspectives to the same reference point.

What if I’m a seasoned business owner?

If you’ve been in business for a while, you already possess a solid foundation on which to build. So think of my program as similar to hiring a business efficiency expert – someone on-call who leverages the latest technology and best practices to provide you with profitable alternatives to increasing your revenue streams and strengthening your client base. The bottom line is this: if you aren’t making the money you want, attracting quality clients, or getting the repeat business you desire, there is something here for you. This program specializes in strategy and implementation. You’ll learn to think differently and be able to produce the results you really want, efficiently and consistently.

What opportunities are there to sell or share my business with others?

You will learn to generate cash and clients – a process that is tailored uniquely to your personal business. If part of that process involves collaboration with others in the school, we invite you to join the Gold Masters JV Collaborative where you will get to know people as partners and co-create winning results through mutually-beneficial relationships. *************NOTE********* But if you’re simply looking to network or solicit business through other entrepreneurs in the program, this isn’t for you. This is a place to learn.

Do you offer scholarships or financial aid?

Unfortunately, no. Other than split-pay, we do not offer any additional financing options, such as financial aid or scholarships, at this time. We are a privately-owned school. And because of the deep value we deliver, we keep our classes small to provide the highest level of professional business training and support. In this program, you won’t be swimming in a sea of thousands but rather engaging and learning alongside a select group of others who are deeply devoted to developing a highly successful business of their own. Also, we have discovered that when someone invests in their development, they are positioning themselves for success – one of the lessons you’ll learn to do strategically and effectively in this program. After all, you’ll be asking your clients to do the same – invest in your programs. It’s worth noting that many people earn back their tuition within the first year and some earn 100 times their tuition (or more) within their first launch. The results are different for each attendee.

What is your refund policy?

Note: This policy is effective for all programs and products purchased from Feroshia.com on or after March 1, 2015. I believe in the transformative potential of business coaching, having experienced its vibrancy and growth firsthand. That’s why I stand behind all of all my programs and products 100%. If you are dissatisfied with the results you receive from any of my programs, I will gladly refund the full cost of purchase as long as your request meets the following parameters: To qualify for refund, all courses purchased must be completed in full. This means full participation in lectures, seminars, homework assignments, and workshops, as well as mentoring sessions. The reason for this is that development – whether personal or professional – requires time and commitment. If you put forth your best effort and still feel the results are not what you expected, I will gladly refund 100% of your investment. Click here to view our refund policy.

Live & Brand Your Brilliance gives you the strategic insights and proven processes to identify and attract your ideal coaching clients with ease.

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