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Coaching Demo Transcript

Rachel:             Jill and Rachel are having a coaching session. All right. So, I think I do this in videos, sometimes, too. Is it okay with you that we are recording our coaching session today?

Jill:                   Sure, that’s fine.

Rachel:           Okay. Okay. All right. So, how are you today, Jill?

Jill:                   You know, I’m doing okay. Jill Bold is not having a Jill-Bold day.

Rachel:           Jill Bold is not having a Jill-Bold day. Okay.

Jill:                   I’m not having a Jill-Bold day, but that happens. There’re some days when it’s a bit more like, “Yeah, I’m kind of okay.”

Rachel:           Is there a part of Jill that’s having more of a day than Jill Bold?

Jill:                   Jill what? Sorry.

Rachel:           Is there another part of you that … another Jill that’s having a more?

Jill:                   Yeah. The other Jill.

Rachel:           The other Jill.

Jill:                   What is that? Jill Stuck.

Rachel:           Jill Stuck. Is she feeling more alive, today?

Jill:                   Just for the [crosstalk 00:00:48]. Yeah, she’s just got to wing it more today.

Rachel:           Ah. I see.

Jill:                   But, up until today, it was going pretty good with Deandre. Jill Bold was on it.

Rachel:           How is Jill Bold going? Are you off?

Jill:                   The schedule is working really nice.

Rachel:           Yeah?

Jill:                   Yeah.

Rachel:           What we talked about last week?

Jill:                   It’s just really got me focused on the work, and that’s really been good.

Rachel:           And, that was you getting up at 7:00?

Jill:                   Yeah. Well, not quite getting up at 7:00, but I’m definitely. I’m spending the mornings doing what I wanted to do, which is getting writing done, not doing the emails, and the marketing work until the afternoon … Getting time to meditate in the morning, take care of my health stuff-

Rachel:           Wonderful.

Jill:                   … So, yeah. I’m working, so by the end of the week, I was getting up at 7:30.

Rachel:           Oh nice.

Jill:                   Yeah.

Rachel:           Yeah.

Jill:                   Yeah, because I was still getting up at 8:00.

Rachel:           Right. Yeah.

Jill:                   Yeah.

Rachel:           And your focus last week was to … Oh sorry. Figure out more of a schedule for the day, but just figuring out how you wanted to spend your time, right?

Jill:                   Yeah.

Rachel:           So, the idea that you’re able to get up and serve your health needs, and meditate, and take care of yourself, and take care of emails, and things in the afternoon. That’s what you ultimately wanted, right?

Jill:                   Yeah, because what I really needed was to figure out was how to get the writing done, because I just felt like I was just maintaining the business with the marketing, and also, not getting ahead because my schedule wasn’t really that great. I mean, I am getting ahead. It always feels as if you’re not getting ahead. I was getting ahead, but there were some projects I wasn’t getting to. I probably should be a little bit more … yeah.

Rachel:           This past … In the past week, you were able to work on your writing more?

Jill:                   Yeah. Yeah. Just did it in the morning, didn’t look at emails … and, if I did, I didn’t answer anything. I just looked real quick, but I didn’t get involved. It was like a mental note not to do anything.

Rachel:           Nice.

Jill:                   So, yeah, so I got to writing and in the afternoon I felt, “Okay, now I can check out my emails. I can maintain whatever I need to do. I can, yeah.”

Rachel:           Yay. Great.

Jill:                   Yeah. Yeah.

Rachel:           Hey. Hey, how does it feel to?

Jill:                   It feels much more solid.

Rachel:           Yeah?

Jill:                   Yeah, and the other thing I did inline with this, is I took a look at my quarter goals, and I’m a firm believer in how goals change, and I realized that even though, I didn’t get to one of the goals this first quarter. I’m realizing now, there’s a reason for that.

Rachel:           Mm-hmm (affirmative). And what is that?

Jill:                   Well, I needed to put out some more materials before I could make that goal happen.

Rachel:           Okay. Yeah.

Jill:                   It really needed to be, not the [inaudible 00:03:09]-worthy way, but definitely solid, one way or the other. And so that was good, because for the three months that I wasn’t doing that project, I was feeling bad about myself. “Why am I doing it?”

Rachel:           What was the project about?

Jill:                   I’m trying to work on Pinterest.

Rachel:           Mm-hmm (affirmative).

Jill:                   Because that’s not social media. That’s a curating-type of …

Rachel:           Mediums?

Jill:                   Yeah, my feeling is creating content, so people will then get to my website.

Rachel:           Ah. Mm-hmm (affirmative)

Jill:                   And, I think Pinterest is a good way to do that. And, although I’m on Pinterest, I’m not on it. I’ve been on Pinterest myself a long time, but I don’t really understand all the ends and outs, so I actually signed up for a Pinterest workshop. This is months, and months, and months ago.

Rachel:           Okay.

Jill:                   Which, I have … I can access it at any point.

Rachel:           Yeah.

Jill:                   And, I started it, but I got to a certain point with it, but then I stopped.

Rachel:           Oh, okay.

Jill:                   In terms of actually working on the boards.

Rachel:           Right.

Jill:                   I got up to that point, and then, I stalled out. This whole time I’ve been, “Oh, I should get to it.” But, you know what? Now, that I’ve clarified my goals, I realized I didn’t get to it, because I didn’t really want to start attracting a lot of attention to those boards until I have stuff on my website that I can … that will draw them in other than just, “Hi, I’m Jill, and I’m a tarot reader.”

Rachel:           Right. Right.

Jill:                   So, I’m creating … So, with that I did … So, it’s funny how … things happen in the order of what they’re supposed to, even if you go against your list, my list.

Rachel:           Yeah.

Jill:                   So, a couple of weeks ago, I had gone to my web developer, and said, “Look, I want to do a blog on my website,” and he set that up, and we’re just waiting for me to give him content. So, that was part of it. To have a blog content, so when I post things that are related to the blog, they’ll find stuff.

Rachel:           Right. Right. Mm-hmm (affirmative). There’s that attraction will come from Pinterest and will-

Jill:                   Yeah, and then, they’ll go, “Oh, I can read more about that particular article or something.”

Rachel:           Got it.

Jill:                   So, there was that, and then, the other piece is … When people sign up for my newsletter right now, they’re being told that they’ll get discounts, and that kind of thing. I actually had a giveaway this month where people can get a free email reading.

Rachel:           Ah. Okay.

Jill:                   I already had some people that took me up on that, which is great, but … I really want to give them something … juicy that they can download, like a nice [inaudible 00:05:30], something juicy, something worthwhile.

Rachel:           Okay.

Jill:                   And, that hasn’t happened, yet, either.

Rachel:           Mm-hmm (affirmative).

Jill:                   So, that’s what I’m going to do this quarter is work on … I’ve taken myself off the hook on actually getting the boards on Pinterest. I can do that in the third quarter.

Rachel:           Okay.

Jill:                   But, this quarter, it’s all about trying to figure out … there’s only a month and a half left, but it’s really trying to figure out … what that PDF looks like. What I want to give people, and at least get a couple. I have quite a few blog posts written, from some past stuff. Anyway, just really try to figure that out.

Rachel:           So, quarter … and, when we talk about quarterly goals is this one right now, are we in quarter two, or quarter three?

Jill:                   Quarter two.

Rachel:           Quarter two. Okay.

Jill:                   Yeah.

Rachel:           I wasn’t sure it was by financial year or calendar year. [crosstalk 00:06:20]. I wanted to make sure we were on the same page. So, for quarter two, I’m hearing you say you want to make sure you have a juicy PDF, something, and I’ve heard that called in the marketing world, like a freebie, right?

Jill:                   Yeah.

Rachel:           That something’s that free that people get when they will opt into your email list, or your newsletters? Okay, so you want to get a really, good grip on what the PDF looks like for quarter two, and give them something juicy, and you said something else. What was the other thing?

Jill:                   And, also get blog content out there.

Rachel:           Blog content. That’s right. Okay. All right. Well, that’s really good to know. Thanks for catching me up on what has been happening in your process from last week. You got a lot done.

Jill:                   Yeah. I did. Well, it helped me focus, so I really appreciate that.

Rachel:           Certainly.

Jill:                   It was really what I needed to do.

Rachel:           Good. Yeah. Focused and refreshed and on to quarter two.

Jill:                   Exactly.

Rachel:           All right. Well, with all this in mind, what would you like to focus on today? Something related to this, or something completely different?

Jill:                   Well, I think what would be really good is to figure out … I haven’t really … I know this sounds really weird, but I haven’t been, because … it won’t let me finish this sentence. I haven’t really been focusing that much actually on getting readings.

Rachel:           Okay.

Jill:                   Which is … I don’t know, maybe seems kind of strange. Part of it was that I started this business in … thinking about this business in August.

Rachel:           Yeah.

Jill:                   I think I told you, even though I’ve been doing it for 40 years, it was always just a sideline. People only heard about it through word of mouth.

Rachel:           Okay.

Jill:                   … Friends would tell friends, and then, people call, and I’m, “Yeah, I can definitely read for you.”

Rachel:           So, you’ve been struggling to get more serious about it as a business as of last August? Where before it was more of a word of mouth?

Jill:                   Mm-hmm (affirmative).

Rachel:           Okay.

Jill:                   A sideline.

Rachel:           A sideline. Okay.

Jill:                   I mean, I had to work, and I didn’t really have a lot of time to do readings. It was fine. I did more readings when I was running the drum school, because I did have more time. I could take readings in the morning, but even then I wasn’t advertising that much. I was just more available to it.

Rachel:           Sure.

Jill:                   When you are available.

Rachel:           Yeah.

Jill:                   So, I was more available to it, but any way, that’s since August, and it actually took me going from a hobby to it being what I’m doing, took some getting used to, and I was laying foundations the first quarter.

Rachel:           Yeah.

Jill:                   What does this look like? What do I want? … How good am I? And, it took a while to figure out where I was going to do the readings. I finally did set up a space for it in the house. It’s really nice. It’s a good space.

Rachel:           I do, too.

Jill:                   Well, thank you. Well, that took a while, but here I am. I’m into mid-second quarter.

Rachel:           Yep.

Jill:                   Now, I’m not getting the business I want. I mean, now I’m kind of ready, you know?

Rachel:           Mm-hmm (affirmative).

Jill:                   This quarter, coming June third, I think it’s a Sunday, there’s going to be a fair in town.

Rachel:           Okay.

Jill:                   They’re calling it a Joyful Living Fair, I think.

Rachel:           Joyful Living Fair. That’s what it’s called. Okay.

Jill:                   Anyway, I’m going to have a little booth there, which will be nice locally.

Rachel:           Yeah.

Jill:                   And, also I should tell you, originally when I started this, as a business, I wasn’t even thinking local, because most of my clients aren’t here. They’re actually not here.

Rachel:           Okay.

Jill:                   … I do it over the phone, so I have clients actually all over the US, but not that many here … And, so this fair I’m hoping will bring more people locally, but I would like to focus on the local, because the truth is, I like seeing people that I read.

Rachel:           Mm-hmm (affirmative).

Jill:                   I realized that about a month ago. Even though I’m focusing on … not so local, like my mailing list, people have already signed up on the newsletter. There are maybe only a quarter of people on that list are local.

Rachel:           Mm-hmm (affirmative).

Jill:                   Anyway, I didn’t think local was a priority, is what I’m trying to say.

Rachel:           You weren’t thinking it was a priority, and now you’re thinking more, yes, I do want to actually be with people, because you said, “I want to see people.”

Jill:                   I like that. Yeah.

Rachel:           I like this, too. Sign me up.

Jill:                   I realized that even if you Skype, it’s just not the same.

Rachel:           Yeah.

Jill:                   Quite frankly, there’s not a client that I have when I see them on Skype, I don’t even just talk with people. I mean, I can. We certainly can do it, but every client I have that’s not in the US is like, “We’ll just try on the phone.”

Rachel:           Yeah.

Jill:                   So, anyway that’s changed. I mean, I still need to focus outside of Eugene.

Rachel:           Sure.

Jill:                   … But, yeah. I realized last month, oh wow, you’re on the phone, you’re not really.

Rachel:           Yeah. Very nice. So, I’m hearing you say that … so, for quarter one, so this is January through March more or less. Is that right?

Jill:                   Mm-hmm (affirmative).

Rachel:           You were working on the foundations of things, and because last August before this quarter one, you wanted to really focus on getting clients whereas before you would get clients through word of mouth, or you said you do readings at the drum-circling school that you had.

Jill:                   Well, that’s when I was working. I could do readings there.

Rachel:           You could do readings there.

Jill:                   It’s not like I mixed those two. I didn’t tell people.

Rachel:           Yeah. So, am I hearing you say that you want to work on, or talk about some ideas for how to get more of a local audience? How to build your local audience?

Jill:                   Yeah. I mean, yeah, because I think I have been working on social media, and I think that’s taking care of, unless you have other ideas. If we have time, we can certainly talk about … that out there kind of building, but I think that really has to do with credibility and bringing all this stuff I’m trying to do.

Rachel:           Mm-hmm (affirmative). Mm-hmm (affirmative).

Jill:                   By the fourth quarter, I’ll have a little bit more.

Rachel:           Sure.

Jill:                   Newsletter stuff.

Rachel:           Okay.

Jill:                   … But, locally. Yeah. It would be nice to have more people locally using my services.

Rachel:           Okay. Would you say that how to increase your local clientele?

Jill:                   Yeah.

Rachel:           Is that a focus? Okay. How to increase local clientele or audience. I’m not sure which word lands better for you.

Jill:                   Yeah. That works.

Rachel:           Okay.

Jill:                   Yeah, because my overall goal this year was really … It wasn’t even that. It was really about increasing my … increasing the newsletter, my email list.

Rachel:           Mm-hmm (affirmative). Right.

Jill:                   I’m still doing that, but I can be working on this goal, too. I don’t think I need to be doing one or the other.

Rachel:           Right. It doesn’t have to exclusive.

Jill:                   I feel these two goals are pretty great in terms of something I can definitely do.

Rachel:           Great, and what would you like to have in place by the end of our session today?

Jill:                   … I’d like to figure out how to get at least, just even for starting, two clients a week would be great.

Rachel:           Okay. So, figure out a way to, or figure out some strategies for how to attract two clients a week.

Jill:                   Two clients a week. Yeah.

Rachel:           Okay. So, could we say how to attract two clients a week?

Jill:                   Yeah.

Rachel:           And … Is that a plan? Are those action items? Or?

Jill:                   Yeah. Action items would be great.

Rachel:           Okay.

Jill:                   Yeah.

Rachel:           Plan and action items. Okay, so I’m wondering just to get our conversation started about that, what have you, if anything … Let me rephrase my question. Have you done anything already to try to attract local clients?

Jill:                   … No, except that with this June third thing coming up, I’ve been thinking about it. My ideas for that … what I’m going to do, is I’m getting … new business cards made. They’re going to say … bring this card, or something like first-time clients will get 50 percent off.

Rachel:           Ah. Okay. Okay.

Jill:                   In deck three, and I’ll give those away to everybody who shows up at my booth.

Rachel:           Okay. 50 percent off an index reading? What’s an index reading?

Jill:                   That’s like what you had. It’s the full-on, full-meal deal. It takes about an hour. I also do mini readings, which is really just limited to that one question, or maybe two questions. I also do email readings.

Rachel:           Mini readings, you do in-depth readings, mini readings, and email readings?

Jill:                   Yeah.

Rachel:           That’s all? Okay. Okay.

Jill:                   The email reading is my least expensive. It’s just email me one question, and I’ll email you back an answer.

Rachel:           Got it. All right. So, for the June third, and what’s that called again? I think the name.

Jill:                   I think she’s calling it Joyful Living.

Rachel:           Joyful-Living events. Right. At the Joyful-Living event, you’re thinking of getting some new business cards made, and passing out 50 percent off an index reading? Right?

Jill:                   Right. Two clients, so there’s that.

Rachel:           All right.

Jill:                   The other thing I wanted to do is I want to do giveaways to get people’s email addresses, so if they sign up for my newsletter, I’ll have a drawing. I’ll give away three in-depth readings, or two, I don’t know yet, that many readings, some free emails.

Rachel:           Nice. Here’s a question on that. Are you going to have a list of people to sign up with paper and pencil? Or, will you have it as a digital option? Or, is that something that if you tell people, if they’re standing at the booth. I’m imagining being at the fair, if they’re at the booth, and you say, “If you want to subscribe right now, you can go right there to the phone.”

Jill:                   Well, I was just thinking they sign up right there, piece of paper, throw it in the thing, then they get the mini reading, whatever.

Rachel:           Yeah.

Jill:                   I hadn’t thought about it digitally.

Rachel:           Okay. Yeah. A paper drawing or digital sign-ups.

Jill:                   You’ll have to tell me about that.

Rachel:           Well, I’m not. I’ll tell you what I do know later, if you’d like.

Jill:                   Sure.

Rachel:           Yeah. Okay. What else would you like? Is there anything else I should know about the Joyful Living?

Jill:                   Oh, the other thing. I haven’t quite figured this out yet, but obviously, hopefully I’ll get some emails at this, and-

Rachel:           Email addresses of people?

Jill:                   Yeah.

Rachel:           Okay.

Jill:                   Yeah, and I’d like to give them something, because they signed up.

Rachel:           Right.

Jill:                   A friend of mine suggested, well don’t give them a 50 percent card there. Offer them the 50 percent as, because they signed up for your newsletter.

Rachel:           Oh okay.

Jill:                   … So, maybe that’s, I don’t think that’s a better way to go, I don’t know … because you’re at the fair, signed up, [inaudible 00:17:07] percent. I don’t know, throw that out to you. You can tell me if maybe you have an idea about what’s a better idea. In terms of this. In terms of this. You could slip them both. I feel like giving them something, so they remember that.

Rachel:           I’m curious about especially what accessory I’m talking about. What resonates for you if you are standing at the other side of your table, or your booth, or whatever that is? What’s the total home run of experience, yes.

Jill:                   Exactly. For me, it’s about talking to people.

Rachel:           You like that?

Jill:                   I like that.

Rachel:           When you are at these kinds of events and go into people’s booths? As a potential customer, you like talking to people? Is that right?

Jill:                   … Oh, that’s a good question. Flip it the other way.

Rachel:           Yeah. Yeah. That’s my question. What do you like and what makes you say, “Yes. I want to signup for this, or I don’t like this person?”

Jill:                   When it has to do with. That’s such a good question. You’re really good at this. When it comes to signing up for something, it’s got to be something I’m interested in. I think really freebies of course will always help get me closer, but still it’s got to be something I’m interested in. It’s not necessarily.

Rachel:           Yeah.

Jill:                   I mean, I’m assuming because this is going to be the kind of event where there’s going to be a lot of tarot readers, it’s all spiritual. Psychic moves them. That people would be interested.

Rachel:           Yeah. Absolutely. Is there anything that you, if there’s going to be lots and lots of different kinds of tarot readers, and healers, and Joyful-Living practitioners there. Is there anything that you can? I’m wondering if it would be worth exploring, if you got … what makes Jill unique and special?

Jill:                   Well, for that … well, you know what? Me. And, for that event. I don’t tarot readings anymore at events. That’s not what I’m going to be offering.

Rachel:           Fair enough. Yeah.

Jill:                   I’m going to do what I call to myself like a divination booth, like divination 101.

Rachel:           Mm-hmm (affirmative).

Jill:                   So … because this way, I get more time, more face-time with people.

Rachel:           And what is that? Can you tell me a little more about it?

Jill:                   Yeah. I set-up a booth. I’ve done this one other time when I stopped giving tarot readings at events like this. This one other time where I bring a pendulum.

Rachel:           Yeah.

Jill:                   I bring a tarot deck.

Rachel:           Okay.

Jill:                   … and I bring two or three other kind of oracle decks, and then, I talk to people and ask them if they’ve ever used a pendulum? If they’ve ever used Tarot? And, then basically they decide what modality they want to ask their question of.

Rachel:           Mm-hmm (affirmative). Between the pendulum, the tarot, and the oracle decks?

Jill:                   Mm-hmm (affirmative).

Rachel:           Okay.

Jill:                   Although, sometimes we get to talking, too. Whatever, initially.

Rachel:           Yeah.

Jill:                   Then, they pull a card, and then, they read what the card says. If it’s an oracle, if it’s a tarot card, I interpret that for them.

Rachel:           Mm-hmm (affirmative).

Jill:                   I found the last time that I did about … 60 percent of the people had never used a pendulum, so I taught them how to use it.

Rachel:           Mm-hmm (affirmative).

Jill:                   To me, that builds a relationship in terms of being able to talk to them.

Rachel:           Right. Yeah. When you say divination booth, is this your specific table and booth? Space or another special part of the Joyful-Living stuff?

Jill:                   No. It’s mine. I bought a space for that.

Rachel:           You bought a space for that?

Jill:                   Yeah.

Rachel:           Is that something, when people walk by, that they can see, or is it more like they have to be invited to come back and specifically see it.

Jill:                   … It’s my understanding, there will be a line of tables. I’ll just have a table there.

Rachel:           And, that will be your divination booth?

Jill:                   Correct.

Rachel:           Where you? So, these things are interactive, then?

Jill:                   Right.

Rachel:           The pendulum, the tarot deck, and the oracle? Okay.

Jill:                   Yeah.

Rachel:           Nice. And, this is unique to you?

Jill:                   … That kind of booth is unique to me. The booth itself is because most tarot readers are going to be giving tarot readings there.

Rachel:           Okay.

Jill:                   That’s what tarot readers do.

Rachel:           Right. Yeah.

Jill:                   I find that to be … I used to do that, and I found that to be really exhausting in a situation where there’s so many people, and so much energy.

Rachel:           Sure. Yeah.

Jill:                   Because, I take my readings …

Rachel:           Seriously?

Jill:                   Yeah. And then, the other thing is that you’re really only working with a few people.

Rachel:           Right.

Jill:                   You’re giving them … Even if it’s a 15-minute reading it really-

Rachel:           Right, so the divination booth part? You think that this makes you stand out? The fact, that you’re using the pendulum, the tarot decks, and the oracle decks, and that if people want some other … if they wanted a free reading, there’s plenty of people they can get that from, but here, they can get this with you.

Jill:                   Yeah.

Rachel:           That gives them time to connect with you and learn about you, and learn if they want to work with you. Is that right?

Jill:                   Yeah, and also, too, it’s really about their own intuition. That’s what I like to evolve it into.

Rachel:           It’s about their intuition. Tell me more about that. I want to hear that.

Jill:                   I am too. My belief system is that there’s no guru here. This is really about you helping yourself. Tarot has always been about that.

Rachel:           Right.

Jill:                   You helping yourself, and so, I like … What I’m doing with these oracles, it isn’t, “Oh, come to me. I’m just going to do it.” It’s really about, “Look, these are tools you can access. You can buy a pendulum. You can get these oracle books. You can get into tarot.”

Rachel:           Right.

Jill:                   So, that’s kind of my approach, so it’s really about that. It’s not about me, “Oh, I’ll do it for you.” It’s really about them figuring it out.

Rachel:           So, it sounds like you expect or desire your clients to have a certain amount of autonomy who want to be led by their own intuition and who want to interact with this, who aren’t coming to you and saying, “You are it, and it’s all about you.” Is that right?

Jill:                   Yeah. Right.

Rachel:           Wonderful.

Jill:                   When I did this last time, I did get two clients out of it who came for readings. Who were obviously I’m looking at the camera, really look away, and both said, “I’ll be back.” Yeah. It’s because we did have a nice time. They’re acting and talking. That’s the thing. There’s so many readers, so it really is … it’s like going to see anybody.

Rachel:           Yeah.

Jill:                   You have to figure out am I [inaudible 00:23:16] with this person?

Rachel:           Certainly. The goal is for … is it? Our goal today is how to attract two clients, and is that … Do you want two clients each week building up to this June third event? Or, two clients? Yeah. Maybe I should clarify our deliverable a little bit more.

Jill:                   I think, you know what? Now that we’re talking, I think after … I think after the June third reading, I really feel like two clients a week is … for that third quarter.

Rachel:           Two paying clients a week after June third?

Jill:                   Yeah. Thanks for saying paying.

Rachel:           Yeah. Okay.

Jill:                   I do plenty of readings, but yeah, thanks for the paid.

Rachel:           Two paying clients after the June third.

Jill:                   I have no problem with that, but to me, that’s paying, too.

Rachel:           Sure. Okay.

Jill:                   Right now, I’m doing my readings absolutely free.

Rachel:           Absolutely free, so paid or trade clients after this event. And, to you that means these are not two brand, new unique individuals. That means two readings every single week. Is that right?

Jill:                   Yeah.

Rachel:           Okay. Okay. Got it. Thank you. I really liked going through your background. You said you were an intuition pusher. Do you want to unpack that a little bit more? Is it relevant to what we’re talking about, or?

Jill:                   Sure. Yeah. What are you thinking?

Rachel:           I’m just trying to think about this in terms of someone who is a client who would like to work with you and what that would mean for me as a client, or anyone else.

Jill:                   Gosh. You’re actually recording this.

Rachel:           We are.

Jill:                   Yeah. I’ll give it to you.

Rachel:           The intuition. Is that something you want your ideal clients to know?

Jill:                   … Well, I was thinking about this, this month. That question, what makes me unique? I don’t know if this makes me unique. There’s not actually a lot of readers out there who are talking about, “Hey, you have your own intuition.” So, I don’t know that I’m so unique, but where my heart is. I mean, that’s where … I thought about this. My whole drum thing. Well, all my teachings, the book, and everything has the same … I’m the same person, so the same spin is there.

Rachel:           Okay.

Jill:                   In other words, you can unpack this for yourself. That’s really where I’m at. Even when I do readings, that’s my focus. My focus isn’t … Maybe that’s why people don’t come back for three years. I mean, they do, but then, three years later, they’re like well, that came true.

Rachel:           Yeah, which is actually really good.

Jill:                   I think it’s because my thought is, “Look, I’m giving you tools, so you can work this out.”

Rachel:           Got it.

Jill:                   Which, is what you do, too.

Rachel:           Right.

Jill:                   That’s the whole idea. I’m giving you tools, so you can work this out. I’m not holding stuff back. It’s … yeah.

Rachel:           When you say, “I’m giving you tools, so you can work this out.” This is what you’re saying to your clients. Do you think that differentiates you from other tarot readers?

Jill:                   I don’t know. I want to say. I don’t know.

Rachel:           Hmm.

Jill:                   I think … My head is no, not really, probably, because the rule is know thyself. I think though … I will say this. I went on Instagram, and I’m talking to a lot of tarot readers, and it feels … some of them do feel a little bit like … they’re giving you the answer. I mean they’re supportive and really like cheerleaders. I love what they have to say on their sites.

Rachel:           Yeah.

Jill:                   But, it does feel a little bit more like … maybe I don’t have the answer, but then, there are others who feel like they know they can do this, and honestly, maybe I come across to somebody whose like, “Hey I have the answers and you don’t.” I’m looking at that going, is that how I come across?

Rachel:           Yeah. Yeah.

Jill:                   Right, because the message I’m giving and what I believe needs to be like this, so I’m not sure at this point.

Rachel:           Sure.

Jill:                   I’ve just started with that, too. My own voice.

Rachel:           Right.

Jill:                   So, I wouldn’t know how I’m coming across.

Rachel:           Fair enough. I just wanted to. It’s a very catchy phrase. Intuition pusher, so I wanted to talk to you a little bit more and see if it had any relevance to the idea of getting two clients a week. If that. I mean, we don’t have to decide that right now. You don’t have to decide that. Let’s just talk about it for a minute.

Jill:                   Yeah. Well, in terms of when you say it back to me, it feels like it’s … is that part of marketing, or part of-

Rachel:           All right, so let’s see. How to attract two clients by June. I’m curious. Is there anything else? Are there any other ways that you would like to connect with those clients?

Jill:                   … Other than this event?

Rachel:           Yeah.

Jill:                   I haven’t gotten that far.

Rachel:           Okay. Is that something you’d like to explore, or?

Jill:                   I mean, for a while I thought, there was a time years ago I read. I was doing one-question readings at a store in town.

Rachel:           Okay.

Jill:                   I thought about that, but I wracked my brains about where I could do that, or … I really haven’t come up with anything. I’m usually pretty good at an ideal come up or something like that.

Rachel:           Yeah.

Jill:                   I haven’t really had good luck with that.

Rachel:           Fair enough. Yeah, so you’ve done one off reading. You didn’t say one off reading. You said one question readings at stores in town?

Jill:                   Yeah. A friend of mine had a store. She still does, but her space is a lot smaller now. She doesn’t have any room, but yeah, I would just pop in there on a Saturday, and I could advertise earlier from one to four, and if you want to come in for one-question reading, and that was really cool. I also did it at a tea house. There was a tea house in town I did it at the same time.

Rachel:           Do you think that a lot of what you do can, and your value that comes across is there a lot of validity in the face-to-face interaction?

Jill:                   … Yeah. I think so.

Rachel:           Yeah. Okay. We’ve been talking so much about you doing Pinterest as well, and all kinds of other social media to drag traffic to your website, which is a whole other piece of marketing, and attracting clients. But, I’m wondering about the face-to-face aspect? Is that something you’d like to explore? Or, if you want to focus more on social media? Or?

Jill:                   Yeah. I think the Eugene thing would be good with a face-to-face.

Rachel:           The face-to-face aspects of things?

Jill:                   Just because, yeah, it’s happening locally, and there’s really no reason why it shouldn’t.

Rachel:           Mm-hmm (affirmative).

Jill:                   I think.

Rachel:           What would be fantastic, knock it out of the park to use a baseball analogy, situation for you? I would really love to go to this or talk to this people. What would that look like?

Jill:                   … here in town? Something local?

Rachel:           Yeah.

Jill:                   … Let’s see what that would look like … I keep coming back to … if I could, aside from this fair, which will attract a certain amount of people.

Rachel:           Mm-hmm (affirmative).

Jill:                   I keep thinking if there was a place that I could park myself out of the house.

Rachel:           Okay.

Jill:                   I mean, that seems to be. I mean, I used to think, “Oh, should I put an ad in the Eugene Weekly?” Not really.

Rachel:           Mm-hmm (affirmative).

Jill:                   And, I’m not really interested in doing Saturday market. I thought about that.

Rachel:           Okay.

Jill:                   There are other readers there. It doesn’t necessarily attract local people. I mean, it does, but you don’t know.

Rachel:           Sure. Yeah.

Jill:                   … So, for me. Yeah, because that works, so it was a sweet deal.

Rachel:           Yeah.

Jill:                   To just put myself somewhere else.

Rachel:           Park yourself somewhere out of the house, and it doesn’t, it may or may not be … I’m wondering. I’m trying to understand that, so you would just pick the place. You needed the place to change every week or how ever often?

Jill:                   I didn’t think of that. It was always just the same place and people would know it after a while. Just people joining us there.

Rachel:           Right. I’m curious. Do you want to involve social media in this at all? For example, I’m thinking you write on Instagram, “Hey, at this location, at this time”-

Jill:                   Oh sure.

Rachel:           On this day. Come on down.

Jill:                   Yeah. I would do that.

Rachel:           Okay. Social media.

Jill:                   Yeah. Absolutely.

Rachel:           May I ask a question about one of your Jill parts that we were talking about earlier?

Jill:                   Yeah sure.

Rachel:           You said Jill Bold was having a hard time today.

Jill:                   Mm-hmm (affirmative).

Rachel:           Please yeah. Take your time. Yeah. I’m wondering what Jill Bold would like to do. Jill Bold being the part of me that’s super bold and-

Jill:                   Yeah. I would do that. I would sit somewhere and try to every week try to attract people that way.

Rachel:           That resonates?

Jill:                   Yeah.

Rachel:           Okay.

Jill:                   The other. What else resonates? There was something else. I was going to write it down, then I forgot what it was. I’ll have to come back. There’s one other piece. Yeah. That I thought would work … It’s sitting somewhere. Answering one question … Yeah. I don’t know. I’ll have to come back to it.

Rachel:           Okay. Okay. We were talking about social media, some questions. You said you didn’t want to be at the Saturday market, because there’s plenty of readers there.

Jill:                   Yeah. Yeah, and it’s also just not my scene. I don’t. It doesn’t feel.

Rachel:           It’s not resonating? Does Jill Bold like the idea of social media, and saying, “I’m going to be here at this time.”

Jill:                   Yeah.

Rachel:           Okay.

Jill:                   Definitely.

Rachel:           All right. All right.

Jill:                   What was the other thing I was thinking?

Rachel:           How does it feel to put yourself out there, and attract clients, to connect with people face-to-face about this work that you do?

Jill:                   Yeah. I like doing the work.

Rachel:           Yeah.

Jill:                   So, it’s … it works.

Rachel:           It works? Yeah.

Jill:                   Yeah. I’ve been doing it long enough and it’s fun. To offer people a tool if they’re feeling stuck or they’ve got a question, or yeah.

Rachel:           Do you like the idea as well, the part about parking yourself outside of somewhere than the house? … How? I’m trying to figure out a good way to ask this question. Does that work for you as far as schedule flexibility, because, what I mean by that is maybe you’ll be there on Saturday, and maybe you won’t, right?

Jill:                   Mm-hmm (affirmative).

Rachel:           The idea that it’s … I’m trying to think of a short, succinct way to ask you this. Does the ability to control when you go somewhere, does that resonate with you more than having to show up consistently, or promising to show up consistently?

Jill:                   Yeah. I mean, there’s a part of me that feels like every week is … better, because I think consistency is better.

Rachel:           Right. Yeah.

Jill:                   So, I don’t have a problem with that.

Rachel:           Mm-hmm (affirmative).

Jill:                   I mean, there might be some Saturdays I need to take off. I’d let people know or something on social media, or have a schedule somewhere, so people can look.

Rachel:           Right. Yeah.

Jill:                   But, I think for me. I think consistency’s good. I actually hate consistency.

Rachel:           Fair enough.

Jill:                   But, for this, it just makes sense.

Rachel:           Yeah.

Jill:                   It just feels like that’s the right thing to do.

Rachel:           How does that resonate with you?

Jill:                   It feels like … Well, it would be a commitment. I think I would be willing to do that for a while. For a time.

Rachel:           It would be something that’s temporary.

Jill:                   Well, if it was successful, I might keep doing it.

Rachel:           That’s cool.

Jill:                   But, I’d have to give it a good shot like six months or something like that.

Rachel:           I’m wondering, too. I have questions with regards to, and I’m thinking back to how I met you, and how we got connected, which was at [inaudible 00:35:03] birthday party, who is also your friend.

Jill:                   Oh yeah.

Rachel:           And, how I saw your tarot reading and actually it was beautiful for her birthday celebration, and for everybody in the room.

Jill:                   Ah.

Rachel:           My questions in regards to that is, I wonder would it be useful, do you think to have your … I’m trying to figure out how to ask this question. Would it be useful to use your friends or use that word of mouth angle or leverage that you used previously for local people?

Jill:                   What I did there? I did remember what the other thing is. I just wrote it down, so we can look at it. I … now that’s a real nice track for me.

Rachel:           Mm-hmm (affirmative).

Jill:                   I’d really have to figure out how I’d like to do it, and I’ll tell you why, because I’ve had some parties in the past. I’ve gone to people’s homes and I’ve done bridal showers, and there are a lot of different ways people want to do that.

Rachel:           Mm-hmm (affirmative).

Jill:                   … I think. It’s not a bad idea, but I think in talking to you, I realized I’ve never formally done what I want to do. This reminds me back to the drum school. When I first started the drum school, people would call me, and they’d say, “Oh, we hear you’re, so can you come out and do this for us?” I knew what I was good at, and I knew what I wanted to do.

Rachel:           Right.

Jill:                   And, that was really clear, so I’d say, “You know what? I don’t do that, but I do this.” There wasn’t anybody who still didn’t take me up on that offer.

Rachel:           Great.

Jill:                   At that time of that drumming. I just thought about this. I’m just saying that I think what I’m trying to say is that I have a solid … I’m solid in what I do offer.

Rachel:           Right. When you communicated that, I’m hearing you say when you communicated that, I don’t do this, but I do this. Everybody was a 100 percent return.

Jill:                   That sounds like fun. Okay, we’ll go with that. In talking with you now, you know Rachel’s really good at coaching. It’s really getting so that’s all you need to focus on. I’m just telling you.

Rachel:           That’s what we do here.

Jill:                   This is the second time I’ve had a session where I think okay. Until you said it, I realized yeah, I think part of my problem is that it’s always all over the map.

Rachel:           Mm-hmm (affirmative).

Jill:                   Right? Like can you come to this? This is what I said yesterday. “Can you come to our Halloween party?” “Sure, yeah, I can do that.” “What do you want to do?” “Well, I want to have a reading. I’ll pay you a fee, and you’ll sit there and get in as many people as you can in the two hours.” I was, “Okay, so I’ve done that.”

Jill:                   Then, it’s, “Can you come and do a bridal?” “We’ll sit you in a corner and everyone will pay you like ten dollars and blah, blah, blah.” “You do a reading.” It’s, okay. I’ve done that. Or, “Just come.” A client calls and I say, “How do you want to do that? You going to pay me?” “Oh, we don’t know. What do you want to do?” I’m like? I’ve had some fun with those experiences, and some not so fun with those experiences. None of those experiences have ever got me clients.

Rachel:           None of those party experiences have ever gotten you clients? Ah. Okay. Interesting.

Jill:                   I’m not sure why that is. It could be because I’m focused on that, because it has always been what they want versus what I want.

Rachel:           Got it.

Jill:                   Or, maybe it’s that … I don’t know. Maybe, it that the host who was interested, but maybe, I don’t know. I just don’t know. Even for the party where I met you. You and I connected.

Rachel:           Yeah.

Jill:                   But, nobody else was going to call me for a reading. They might still.

Rachel:           Right.

Jill:                   But, yeah. I don’t know. I just don’t know that translates.

Rachel:           Fair enough. Yeah.

Jill:                   In all honesty, now that I’m thinking about it, did I ever had clients who called me because I was out doing readings for them? I don’t think so.

Rachel:           While you were out doing readings?

Jill:                   Yeah, planting myself somewhere.

Rachel:           Oh. Okay. Right. So, you never had any leads from parties. You never got any leads from-

Jill:                   I’m thinking in the past and I don’t think I did.

Rachel:           Mm-hmm (affirmative).

Jill:                   But, readings still, planting myself somewhere, still can make some cash.

Rachel:           Yeah. Absolutely.

Jill:                   So, it was like that. Yeah.

Rachel:           Right, but you really want to focus on getting more regular people two hours a week? Right?

Jill:                   Right.

Rachel:           Yeah.

Jill:                   Yeah.

Rachel:           I’m just offering this up for a minute, stepping outside of the cooking container. It can be very, very challenging to get clients. Especially, when it’s a newish business … I really want to point back to the word-of-mouth part, because that seems to be generating a lot of clients for you.

Jill:                   Right. That’s true.

Rachel:           I’ve personally, also heard and professionally, also heard that’s just … it’s a very, very good method to get clients.

Jill:                   That’s true, and I put that on my … Well, you know I put that on my email I sent you.

Rachel:           Right. I’m offering that as a please don’t get discouraged part of this preface

Jill:                   It is a challenge. I’m totally with you there. Anything, any ideas that we can generate, or … yeah, or just change the focus or something.

Rachel:           Sure.

Jill:                   I’m sure some goals will be helpful. Or, just even to focus on what does that mean to me.

Rachel:           Right. Yeah.

Jill:                   I mean, does it have to be two clients from Eugene? Maybe not. I don’t care.

Rachel:           You just want paid.

Jill:                   Now, that I’m thinking about, do I want them from Eugene? Did we put they had to be from Eugene?

Rachel:           No, we didn’t. We just said try to attract two paid or trade in clients.

Jill:                   I think two, but really, I don’t think that’s not doable. It’s ridiculously not. I mean it’s doable.

Rachel:           Certainly. Okay. Just offering up something that I have learned. I know very, very little. I have a tiny, tiny background in sales and marketing, but, and I’m drawing a picture here that you can’t see on the video, but it’s the idea of a funnel. I’m drawing this and offering that up as a way of thinking the top of the funnel is all of your people on here and then, bringing them down. This is paying clients down here.

Jill:                   Mm-hmm (affirmative). Right.

Rachel:           I’m wondering if this is helpful imagery as far as thinking about how can we speak to the bigger audience? How can we get to the smaller, smaller. Is that something you’d like to explore?

Jill:                   Yeah.

Rachel:           The funnel.

Jill:                   Well.

Rachel:           Okay. This can look like anything you want it to look like. If paid is at the bottom of the funnel, you can have some number of steps along the way that brings them closer.

Jill:                   Right. Right.

Rachel:           I’m wondering if you have any ideas about that?

Jill:                   Well, that goes back to the work I really have to do, because I always felt when I started this business, and it’s a temporary business. I really thought it’s numbers. It’s a number’s game, which is why I need to get my reach out there.

Rachel:           Right.

Jill:                   So, that’s back to the Pinterest. Back to the blog.

Rachel:           Right. I’m going to write that at the top of the funnel here. Pinterest, blog.

Jill:                   Continue on Instagram. Free, giving away freebies.

Rachel:           Mm-hmm (affirmative).

Jill:                   And, yeah, and the guidance book I’m writing. I mean, all that stuff to me, is hopefully, will funnel.

Rachel:           Yeah. Certainly. When …

Jill:                   So, those things you were talking about for the funnel.

Rachel:           If this is helpful, I’m curious about your own decision-making habits when it comes to buying products and services from people? What draws you in? Can you think of? Let me rephrase the question. Can you think of any specific person, figurehead, in public service, or actual service, or thing where you get the attention and you’re like, “Wow. This is really, really great.” Can you think of anything?

Jill:                   Yeah. I mean, I think a few things come to mind. I think value when it’s being offered.

Rachel:           Mm-hmm (affirmative). What’s being offered? Value.

Jill:                   Price point.

Rachel:           Price point. Okay.

Jill:                   … Yeah, and of course, remember with, do I need it? Is this something I need?

Rachel:           Do I need it?

Jill:                   Yeah. Something I can benefit from.

Rachel:           Do I need it? Can I benefit from this?

Jill:                   Yeah.

Rachel:           I heard a fantastic talk in my sales and marketing studies about this [inaudible 00:43:34].

Jill:                   Do you know where it’s from? What’s his name?

Rachel:           Yeah. I remembered his name. It’s Simon and Sinek, S I N E K, and all I could remember was this phrase. It’s the takeaway phrase from the whole thing was people don’t buy what you do, they buy why you do it.

Jill:                   Oh. Okay.

Rachel:           If you look, you can find it.

Jill:                   Okay. Why you do it, not what you do?

Rachel:           Yeah. People don’t buy what you do. They buy why you do it.

Jill:                   What does that mean?

Rachel:           He gave all these really great examples … Very quick summary … He used tech company examples. He used this three-circle model. This is the why in the center, and this is the what on the outside, and this is the how in the middle. It’s almost like a bullseye. Why, how, and what? And, the what part is the outside of the sale. What do you make? What do you do? He named Apple as a definition. We make computers. How? By pushing the edge of innovation and things like that. Why do you do that? Because we believe that they’re great for our peers. So, he said that many, many people start with what, how, and why?

Rachel:           And, he said if ought to go, why, how, and what? So, again with Apple reversing that we believe that innovation is really, really important, and we do that by always creating very interesting internet products. I’m paraphrasing here. We also happen to make computers. Want to buy one? So, it’s about their company belief or their corporate belief, or whatever it is that they offer and they have. Okay? It’s not about do you want the widget? It’s about do you want, we believe in innovation, and this is what we make.

Jill:                   Okay.

Rachel:           Yeah.

Jill:                   So, that really. That does, because I’m thinking about my website. I’ll have to go back and look, but I’m always concerned with the what.

Rachel:           Mm-hmm (affirmative).

Jill:                   What I do. What I’ll do for you.

Rachel:           And content is important as well, right? They gave the example of the speaker figure being Martin Luther King, Jr. I believe this is the, I Have Dream, I Believe speech, not that this is my policy, this is what we should do. It was about a belief first.

Jill:                   Right. Okay.

Rachel:           I’m wondering how that idea of people don’t buy what you do, they buy why you do it resonates with you?

Jill:                   Yeah. Yeah, because actually when I first did my website, which was … it felt like it was this is why I’m doing this, this is what I’m giving you, and I’ve gone in there a few times and put in more about who I am, which is the why.

Rachel:           Yeah. I think it is.

Jill:                   I think we should hone in on that more.

Rachel:           Okay.

Jill:                   And, try to figure out what that is.

Rachel:           The why part?

Jill:                   Yeah.

Rachel:           That’s what you mean to focus your time on, you think?

Jill:                   Yes.

Rachel:           I like what you said, too about the value. This is your consumption habits. You think about value. You think about what’s being offered, the price point, do I need it, can I benefit?

Jill:                   Mm-hmm (affirmative). Yes.

Rachel:           Do you think these are helpful questions in thinking about putting your own offerings out there?

Jill:                   Yeah.

Rachel:           Is it hard to do that?

Jill:                   Yes.

Rachel:           You’re putting yourself out there. Yeah.

Jill:                   It’s a job.

Rachel:           Is there anyone or anything that could help you with this part of it?

Jill:                   That’s a good question. Yeah. I could probably ask some clients. Some of my clients. As a matter of fact, that … maybe I could do a survey. Put out a survey.

Rachel:           Yeah.

Jill:                   Let’s work on that.

Rachel:           Okay.

Jill:                   Maybe that would be a good way to end.

Rachel:           Sure. What’s our time?

Jill:                   Oh about another few minutes. Just quickly, maybe think about maybe some questions. I’m … I keep asking my clients what … something in a way.

Rachel:           Asking them about what it is that they would … what would be valuable for them? What’s being offered? Do they need it? Could they benefit from that? That’s some of a series of questions.

Jill:                   Yeah.

Rachel:           Yeah.

Jill:                   Yeah. I don’t know if any other questions would need to be asked. I think that … Why have you gotten into a reading? What value? I mean, I’m thinking … Are you going to [inaudible 00:48:12]? It’s still on, so, why have you gotten a tarot reading? What value do you see in it? Why did you come to me? I think … Because, I think that question, why did you choose me to give you a reading? I think that would help me figure out maybe what and why?

Rachel:           Is this for your past clients?

Jill:                   Yeah.

Rachel:           Oh. Why have you gotten a reading? You said some really great questions in there. I’m a slow writer, so-

Jill:                   Why have you gotten a tarot reading?

Rachel:           Mm-hmm (affirmative). Why have you gotten a tarot reading?

Jill:                   Why did you come to me for a reading? What … value did you get from your reading? What else did I say?

Rachel:           Value did you get from your reading?

Jill:                   Mm-hmm (affirmative). And, I’d ask how often do you think you’d need a tarot reading?

Rachel:           Yeah. How often do you think you’d need one?

Jill:                   Mm-hmm (affirmative). How often would you like to have one?

Rachel:           Mm-hmm (affirmative).

Jill:                   What would make it easier to get one?

Rachel:           Ah. Yes.

Jill:                   I’m so going to do the survey. That’s awesome.

Rachel:           Do you think you need one? How often do you want … one? And, what was the last thing you said?

Jill:                   Do you want one? And, what would make it easier to get it done? Mm-hmm (affirmative).

Rachel:           All right.

Jill:                   I’ll have to come up with some multiple choice for that.

Rachel:           You feel like you could do that? Do you feel like you feel pretty confident with your abilities to use this? Survey Monkey?

Jill:                   Oh, gosh no. I asked it at work have you got any monkeys? How do you use it? I mean I haven’t downloaded it myself. I’ll see.

Rachel:           Yeah. Yeah. I’ll bet that would be fun. Did we … ask for value on the last question?

Jill:                   Yeah.

Rachel:           On our time today?

Jill:                   Yeah.

Rachel:           Yeah.

Jill:                   Figure out it was a little bit more all over as opposed to last time when it was more focused. A lot, but I think that it’s definitely making me see. I mean, a tarot reader’s overall thing is helping more clients, really.

Rachel:           Helping more clients.

Jill:                   I think we touched on a few things. I can definitely look at … the why of doing what I’m doing. I think I need to focus a little bit more on that.

Rachel:           Yeah.

Jill:                   Figure that out.

Rachel:           Okay.

Jill:                   … and, that’s definitely a takeaway.

Rachel:           Mm-hmm (affirmative).

Jill:                   … and, why am I doing what I’m doing.

Rachel:           Mm-hmm (affirmative).

Jill:                   I think the other thing is to really make the most out of the June third thing.

Rachel:           Mm-hmm (affirmative).

Jill:                   … And … Yeah, I think I really just need to … I think the third thing is really to think more about … if I do want clients locally, and think about what’s really, like you said, what’s really resonating with me?

Rachel:           Yeah.

Jill:                   Is it to do parties? Is it to sit somewhere? Is it just to keep putting out word of mouth? Is it to … just target my Eugene clients?

Rachel:           Mm-hmm (affirmative).

Jill:                   My old clients?

Rachel:           Through your audience. Yes, figuring that out. I know where else I was taking you to, but going back to the parties thing. I enjoyed the reading part, because I got to see you in action, but I’m also wondering if that question was kind of two parts. I’m thinking it wasn’t entirely clear the way I said it.

Rachel:           So, there’s the seeing you in action part, but there’s also the people who know you like our mutual friend that we have, that can talk about you, and says something that’s valuable. Do you see that word of mouth … client. Do you see that word-of-mouth marketing as useful here in Eugene with the people who know you? Your friends and acquaintances here.

Jill:                   Yeah. It’s probably working. I probably don’t access that so much. I mean they have … [inaudible 00:52:07] knows my website, but doesn’t necessarily point that it’s local.

Rachel:           Mm-hmm (affirmative). Okay.

Jill:                   That is valuable.

Rachel:           Okay. That’s good to hear.

Jill:                   All right.

Rachel:           Thank you, Jill.

Jill:                   Thank you.

Rachel:           Yeah. I’m glad we were able to talk about some ways for you to get two paying clients. I hope it’s able to come to fruition.

Jill:                   I think I’m that might happen.

Rachel:           Nice. Thanks.

Jill:                   Thank you.